Project Aimée (formerly SSinatra)
Project Aimée is my personal brand built around basketball content.
In 2023, I launched a TikTok and YouTube channel under the name SSinatra. It was my way of proving that I could build a brand from the ground up and grow a following.
Unfortunately, the channel was compromised, and I had no choice but to delete it. However, you can still access the old data by clicking the Sinatra GIF below, which links to my archived portfolio containing several saved screenshots. Additionally there is also a video on the right.
what is an edit?
an edit is a stylized, rhythmic video that prioritizes feeling and flow over traditional linear storytelling. It’s about syncing visuals to music, using motion graphics, and creating a specific feeling.
Acceptance
i think everyone has had doubts on their abilities.
this was just my way of expressing my own disbelief.
man of the hour
gervonta davis x aimée
the price of fame
kyrie irving | the misunderstood superstar
the pride of omaha
terrance crawford x aimée
in another life
a love story cut to the piano
YouTube & TikTok Edits
I run my own basketball media brand on TikTok and YouTube focused on podcast-style clips, player discussions, and basketball culture content. I built the channels to show I can grow and manage a brand. Across both platforms, the content has generated over 45 million views and 60 million impressions.
basketball edits
These videos include effects and visuals designed for short-form vertical content. Although I’ve repurposed their dimensions, some of the effects have not yet been fully adjusted.
